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Choosing the Best Barcode Label Printing Software for Small Businesses

Travis Wayne

Choosing the Best Barcode Label Printing Software for Small Businesses

BY: TRAVIS WAYNE / DATE: 12/19/2019 / TOPICS: LABEL DESIGN

Barcode label printing software offers an array of benefits to businesses of all sizes. Greater efficiency and flexibility in the label design and printing process is the reward for businesses that invest in barcode label printing software. 

 

Small business owners may wonder if the benefits of using barcode label printing software to print labels on-demand outweigh the convenience of purchasing pre-printed labels. For businesses producing small batches and multiple varieties of products, the answer is a resounding “Yes!”  

 

So, how should a small business owner choose the best barcode label printing software? Consider your label printing needs today, but don't forget to look to the future. Follow these tips: 

 

Does the barcode label printing software meet the needs of my small business today? 

 

Choose label printing software with an easy-to-use interface & barcode label design wizards 

 

The average small business doesn’t have a large IT team, so your barcode label printing software shouldn’t require an IT background to operate. Look for a label software with a familiar Windows® interface and easy-to-understand icons and toolbars. The best barcode label printing software for small businesses has wizards, or step-by-step instructions, for adding text, images, and shapes to your labels. 

 

Make sure your barcode label printing software supports your printer 

 

It’s crucial that your barcode label printing software works seamlessly with your label printer. Look for label software that has native printer drivers for your specific printer brand and model.  

 

Windows printer drivers are generic drivers built to work with any software and may deliver lower quality results when used with your label printing software. 

 

Native printer drivers are developed specifically to streamline communication between your label printing software and your label printer. These specialized drivers are developed in partnership between the printer manufacturer and the software provider

 

Are you using more than one printer? Choose a barcode label printing software that allows you to print to unlimited printers without charging you more for your software! 

 

Easily generate barcodes with wizards 

 

Generating barcodes for your labels doesn’t have to be intimidating. Small businesses should look for barcode label printing software that has built-in barcode wizards. For example, CODESOFT includes barcode generating wizards that make it easy to create and edit GS1 barcodes.  

 

Barcode label printing software for small businesses

 

Leverage simple database connections 

 

Your small business may already have a spreadsheet or database of product or order data. Connecting your label designs to your business spreadsheet or database allows you to print variable data, such as product names, product varieties, SKU numbers, prices, addresses, and more onto label templates. Using a database connection significantly increases the efficiency of your label printing process, while decreasing the risk for errors. The best label printing software for small businesses provides a database connection wizard to make it easy.  

 

Will the barcode label printing software meet my needs as my small business grows? 

 

Choose a company with label software for all levels of complexity 

 

Different barcode label printing software packages offer different features and capabilities, but which one is right for your small business? 

 

 

Whatever software package you choose, make sure you choose a software provider who makes it easy to move up to the next product level. Label files should automatically and seamlessly convert as you move up the product levels. 

 

 

 

Consider subscription licensing for a lower cost 

 

Small businesses need to keep operating expenses low in order to maintain good profit margins. Subscription licensing for barcode label printing software offers a lower cost of entry while enabling greater flexibility as your business grows. Imagine these two scenarios: 

 

Scenario A: Perpetual License 
Scenario B: Subscription License 
Your business buys a: 
Perpetual license of Software X for $499  Subscription license of Software X for $229 per year 
You pay an additional annual fee of $159 for technical support, training, and version upgrades  Your subscription license includes priority technical support, training webinars, and no-cost version upgrades 
Software X works for your current needs, and you’re happy with your decision for the first 2 years. After 2 years, your labeling needs have grown, and you need to move up to a more robust software package: Software Y. 
You upgrade to Software Y for $599  You upgrade to Software Y for $419 per year 
Your total cost over 3 years: $1575  Your total cost over 3 years: $877 

 

As your business grows, use network licensing 

 

Today, your small business may only need one installation of your barcode label printing software. You might have just a few employees who need to use it, and one shared PC where the software is installed. As your small business grows, especially when expanding to a second or third location, you might purchase additional single-user installations of the software for each workstation PC. Suddenly, you’re managing multiple versions of the same software, each with their own renewal date and maintenance schedule. Instead of buying multiple single-user licenses, network licensing allows you to manage multiple users from one license manager. Upgrades and renewal dates are synchronized, making your life easier.  

 

Choose a knowledgeable barcode label printing software provider who has your best interests at heart 

 

Every small business is unique, and while you can gather a lot of information on a website, make sure you speak to a labeling software expert before making a decision. Speaking to a knowledgeable label software expert lets you be confident that you’re making the right decision. You can also get a feel for the software provider’s values: are they invested in your labeling success, or are they just looking out for their bottom line? Choose a barcode label printing software company that has your best interests at heart and prioritizes customer support

 

 

 

Ready to find the best barcode label printing software for your small business? Get in touch with the labeling experts at TEKLYNX today. 

 

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